Dave, May 19th, 2009 at 10:57 pm

Sedo’s “Top Domain” requirements are bogus.

A person can fulfill all of the stated requirements and they’ll still be rejected for a position in this highly coveted, highly promoted area. There is one other “requirement” that sedo fails to mention – the domain must appraise for millions of dollars (or, for some odd reason, have a .co.uk extension) to get inducted.

The “Top Domains” feature is nothing more than a way for sedo to cherry pick the “cream of the crop” domains (the ones they’ll make the most commission off of when they sell). Looking at these “Top Domains” pages, you can see that the odds aren’t exactly in sedo’s favor as they predict that they’d be – few have any kind of decent traffic / bids. So much for sedo’s judgment. Makes you wonder how accurate their “expert appraisals” are…

They care nothing about the tens of thousands of domains listed that will never be seen by buyers. They encourage (bilk) these domain owners to order an appraisal and list their domains in the “Featured Domains” window, saying that these steps are necessary to successfully “promote” the domains (see “expert appraisals” above).

But even in the shorter list of “Featured Domains” there are still hundreds of less desirable domains littering up the category. It’s nearly impossible for a valuable domain to stand out in this muck. The word “Featured” implies that the domains are special in some way and deserve special front page recognition. Actually, sedo’s definition of the word seems to be “there’s a sucker born every minute.” They’ll let anyone with the cash list here, no matter how good or bad the domain might be.

Do yourself a favor – don’t buy into it.